Keegan Divant
7 min readJul 3, 2020

The Grateful Dead Was Successful Because They Thought Like Millennials

There was a meeting in there early seventies. If this was any other group there wouldn’t have even been a meeting. But here they were. Six guys putting their heads together to figure out what to do.

In August 2019, former Grateful Head drummer, Mickey Hart shared the details of this meeting. The issue they were racking their heads around was how do they handle fans bootlegging their…

Keegan Divant

Millennials are changing the way we work and companies that embrace them will outperform their competition.